SOESUN GROUP
Architectural and Interior Design firm that provides services in Architecture, Interior design, Masterplanning, and Branding Management

About

About

 

Studio Alo was founded in 2015 by partners Jesieca Sun and Soehendy Husin. An interdisciplinary interior design practice based in Medan, North Sumatra, Indonesia. Collaborating with Architect, Studio Alo provides Architecture, Interior, Master Planning and Product Design Services. Currently working on projects via online and offline, in different cities. Our vision is to respond to the millennials demand while still retaining historical value.

Rich culture and religion influenced big part of Architecture in Indonesia. The diversity of race, an island country, and tropic weather, act as a point of departure for architectural and design explorations in wide scope of land, mountain, beach and sea. With vogue design boundaries in Indonesia, Studio Alo is keeping their design language to be able to last in time.

Our design principle is to respond to the local context , adding identity and value in everyday experience inside the space.Studio Alo believe strongly in research and understanding local context as a design tool. A critical study into the specific program, site, function, target market, history is essential. Focusing on the interaction in the space, experience, material, form, shadow, light and details rather than a certain style. The ultimate goal behind each project aims to create meaning through what we experience than what we see.